Holey Rock (2020-21)

By

Matthew Dowell


An image comprising a stack of vintage postcards, showing Holey Rock in Roker. Photo credit: Matthew Dowell.

An image comprising a stack of vintage postcards, showing Holey Rock in Roker. Photo credit: Matthew Dowell.

 

A project on place, used to unlock and share memories.


This project began at the time of the general election that had a simplified narrative of Brexit and ‘the north’. This was a simplistic narrative that I felt didn’t properly represent this place.

The idea of the local has been used in divisive language adopted by right wing rhetoric and the work aims to flip that to make it a positive unifying symbol. The popular use of postcards and the imagery presented on them seemed to have a parallel timeline to Sunderland, its seaside attractions and shipbuilding industry.

The postcards were uploaded to Facebook and local history pages to act as the starting point for exchange for people to share their memories. When we publicly share a memory of a place we are acknowledging our relationship to it and is a form of ownership.

The aim of the project was to share these memories as a celebration of home, community, and local identity in a positive way, highlighting shared connections and unifying moments.

To read the Holey Rock publication, scroll the PDF below: